At Schreurs we are specialized in gerbera breeding and propagation. Our goal is to develop, produce and improve unique gerberas that excel in cultivation aspects, durability and beauty.
We are Flower Creators
About Schreurs
Flowers are more than just a business, they are a key part of our family legacy.
As a Dutch family-owned company with decades of expertise, we are passionate about breeding gerberas. This dedication to flowers has been passed down through generations, becoming a cherished tradition that defines our family’s story.
Today, under the guidance of Peter Schreurs, whose lifelong dedication continues the vision of those before him, and Femma Schreurs, representing the third generation with a fresh, commercial perspective, our family spirit remains at the heart of everything we do. What once began as a small, local greenhouse has grown into a global presence, but our values remain firmly rooted in craftsmanship, sustainability, and family pride.
Breeding excellence, rooted in passion.
Pioneering and cutting edge
With nearly 50 years of experience in gerbera breeding, Schreurs has established itself as a market leader, especially in mini gerberas. Piet Schreurs was among the first pioneers to cultivate gerberas, laying the foundation for the company’s success. Today, we are proud to be counted among the world’s top gerbera breeders.
Our leadership is driven by continuous innovation and a proactive approach to opportunities. We are specialized in developing advanced breeding and propagation techniques that yield truly unique varieties. This blend of expertise and creativity has propelled us to the forefront of the industry, a position we proudly uphold.
Breeding the best varieties worldwide
We bring top performing varieties to the market through years of dedicated breeding, extensive field trials, and close collaboration with partners throughout the value chain. Every potential variety goes through a rigorous, multi-year evaluation process. It undergoes thorough testing in a wide range of conditions and is carefully evaluated from every relevant angle.
Only the most consistent and high performing selections make it to market. Varieties like Kimsey, Suri, and Bison are the result of this thorough approach and have earned a reputation for reliability, visual appeal, and strong market performance.
Innovation that leads the way
As one of the world’s leading flower creators, we are committed to developing new varieties with superior traits, varieties poised to become tomorrow’s bestsellers. We achieve this through close collaboration with our customers.
When launching a new variety, we partner with growers who share our passion for innovation and leadership. Together, we drive progress in the industry and celebrate success as a team.
Kimsey
Since its introduction in 2000, Kimsey has been an instant success and remains the Netherlands’ favourite gerbera. Renowned for its unique pink hue and exceptional vase life, Kimsey is the ideal choice to brighten any bouquet.
